Traffic generation?it?s the life?s blood of every online business. Without targeted traffic to our site, we die. That?s a simple fact. Problem is, many folks just starting out don?t know how to generate this traffic. Well there are really only two ways to do it?pay for it or work for it. I?m going to cover the ?work for it? model because a lot of beginning marketers don?t have the funds to ?pay for it??so to speak. Hopefully, this article will give those folks some inspiration as well as a few good ideas.
Ultimately, you want people to make it to one place?your sales page. That?s the final destination. So every form of traffic generation you use has to ultimately point people to that page. The reason I say this is because not every method you use has to send people directly to that page right away. This is where many people make their mistake. They forget the intermediate steps. I?m going to cover a few simple, but very effective ones.
The simplest is what I call the article to blog to sales page route. The way this works is very simple. You write an article on your subject and submit it to an article directory. In the resource box of that article, you point people to your blog. On the blog, you?re going to have a review of the product you want the prospect to buy. At the end of the review, you give them a link to the sales page. I use this method quite often and it is quite effective and it?s simple.
Another great route is what I call the article to Squidoo lens to sales page route. The first part is the same as above except your resource box points to your Squidoo lens. A lens has many features not available on most blogs. You can place videos on your lens, questionnaires, polls and many other items to interact with your prospect. Ultimately, you want to have at least one or two links to your sales page there. The key is to give them enough content so that you gain their trust.
Finally, there is the article to squeeze page to newsletter to sales page route. In this model, you send prospects from your article to your squeeze page where they sign up for your free report or newsletter. From the newsletter, you send them to your sales page via giving them content relevant to why they signed up in the first place. This may be one of the most effective forms of traffic generation there is.
These are simple models but they work.
Don?t make things harder than they have to be.
To YOUR Success,
Steven Wagenheim
Related posts:
- Create Your Article Marketing Campaign ? A Quickstart Guide
- Online Marketing ? 10 Easy Ways to Make More Money
- 101 Ways to Increase Blog Traffic
- Does Article Marketing Increase Web Traffic?
- Internet Marketing ? The Passion and the Rhythm of Business
Source: http://www.bestdocumentinformationlisting.info/internetandbusinessesonline/internet-marketing-tips-building-your-traffic-monster/
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